A professional law office web site always communicates simply, quickly and memorably and leads viewers towards a desired reaction.
Skip the cliches and the platitudes.
Tell viewers why you can win for them
See How Powerful This Copy Is For A Criminal Law Office Web Site
"Just Because You Did It
Doesn't Mean You're Guilty"
Clients Are Looking For A Lawyer
Who Can Win Their Case
Most law office web sites ignore the client and really are just a glorified resume.
They do not show how you can deliver what the clients wants or needs.
THEY NEVER TELL CLIENTS WHY YOU ARE A BETTER CHOICE THAN ALL THOSE OTHER LAWYERS
Your Web pages must deliver your message and convince your visitor that your site is worth the time invested to browse it
It must speak to your prospect as quickly and effectively as any other ad on TV, radio, or in a print magazine somewhere. But unlike a magazine, your web site is dynamic. It demands frequent care, feeding and attention.
You can and should change it, update it, add new material, prune the old bits as often as necessary. But then, like everything in life, the more you put into your web site, the more you will get out.
A good web site takes real effort. It demands planning, experience and skill in advertising, sales promotion and copy writing. We offer all of that for the same price as others who only offer computer skills.
Try us and see how we can help you do business on the web.
YOU NEED A COPY WRITER,
NOT A PROGRAMMER
Combining all these disparate items requires the skill of a communications specialist. It requires creative consistency with not only all the other pages on your site, but with all your other corporate graphics, advertising and identity. The actual "HTML coding" of a web site is simple. It is really just markup tags, similar to early word processors.
A computer programmer or expert, a "bricklayer" if you will, simply does not have the all round advertising, copy and graphic design skills to effectively sell or promote your products and services.
You also need an "architect," an advertising expert and experimented copy writer to plan, coordinate and create your website. CanLaw Inc. has both.