Mobile demands a blend of usability and creativity to grab the attention of your audience, and it has to load at lightning speed too.

 

Remember that attention spans are very, very short for small screens, so create content that is concise, packed with information, and engaging too.

 

By creating content that interests your mobile users, you’ve substantially expanded your appeal to potential clients.

 

And in the end, that’s the name of the game.

YOU NEED TO KNOW

WHO YOUR POTENTIAL

CLIENTS ARE

WHAT THEY WANT

AND HOW TO TALK TO THEM

 

Essential Steps to Great Mobile Content

 

Once you have defined your audience, these are the rules you should follow when creating your mobile content

YOU MUST DESIGN FOR MOBILE PAGES.

 

  • You must not just copy your desk top page to a mobile screen. It just won't get results.
  • What works on your desktop screen will not work well on mobile.
  • Text is harder to read on smart phones, so make sure articles and blogs are correctly formatted and easy to read.

OVER HALF THE VISITORS TO YOUR WEBSITE ARE USING  MOBILE DEVICES.

Your site must be mobile friendly for all users.

Google lowers the rankings of sites which are not mobile friendly

THERE IS NO CHOICE

WE WILL MAKE SURE YOUR SITE IS MOBILE FRIENDLY

Video is fantastic for mobile make sure it is relevant to your target audience.

Use lots of relevant graphics and pictures to break up copy.

Use short, punchy copy. Avoid long, wordy paragraphs,

Headlines are essential. You have a split second to draw in users so use headlines to entice your readers.

 

Headlines should be used to organize your copy so the user can find the items they want at a glance.

Always have a call to action

 

If you want them to contact you, include a clickable phone number, an email address and even a response form.

We design your lawyers site to be mobile friendly and responsive

Here are some tips on designing content for mobile phones and tablets

Any good marketing plan starts with your potential clients in mind. All the other people don't matter. Ignore them.

 

You need to  understand how your audience uses smart phone content.

 

How do they discover new content?

 

How do they commonly react with content?

 

Is your audience a video-friendly bunch, or do they prefer articles and blogs?

 

This kind of data will be imperative to plotting out how to reach and engage your customers.

YOUR MOBILE SCREEN MUST:

  • be highly intuitive on small screens.
  • convey your point at a glance.
  • tell your viewer what they want at a glance.
  • keep type and spaces large enough for swiping
  • use type large enough to read
  • use point form and avoid long sentences
  • Make all phone numbers and hyperlinks clickable
  • Bright colors look great on small screens; use them!

 

Text-only documents have high bounce rates on smaller screens

Include a map showing your location, parking info and office hours.

This can be at very bottom of the screen.

Your site simply must work on all screens.
Your law office web site will be mobile friendly and pass google tests.
Over half of your visitors are using desk tops. We make sure your site works well on desktops
More and more tablets are being used. Your site will be optimized for their screens.
Responsive or adaptive design is mandatory for success with your web site.

RESPONSIVE DESIGN SIMPLY MEANS YOUR WEBSITE WILL DISPLAY PROPERLY ON MOBILE, DESK TOP, TABLET

AND LAP TOP SCREENS.